Just Jam
Just Jam is a homegrown jelly and jam business that does things the good old fashioned way. With clean, natural colors, and soft watercolor illustrations, the package design helps further to communicate the company's attention to quality ingredients and care in the process. The logo includes a raspberry fresh for the picking, and the jar is sealed in such a way to represent where the product inside came from: straight off the vine. The copywriting helps to tell the story of an authentic family-owned business who knows that "No matter the season, the warm summer days are just a spoonful away."